Privacy policy

1. Company details

This privacy policy applies to the following companies:

2. What personal data do we collect and why?

When you visit our website, contact us or place an order, we may process personal data. We only collect data that is necessary for our services and communication.

Contact form and enquiries

When you contact us, we process the information you provide, such as your name, company details, email address, telephone number and the content of your message. We use this information to respond to your enquiry and, where necessary, to contact you again.

Personal account and orders

When you create an account or place an order, we may process information such as your name, company name, address details, email address, telephone number and order information. We use this data to manage your account, process and deliver orders, issue invoices and provide customer service.

Feedback form

When you share feedback with us, we process the information you provide to review your comments, improve our services and, where appropriate, contact you about your feedback.

Newsletter

If you subscribe to our newsletter, we use your email address to send you news, product information and updates from PIA. You can unsubscribe at any time using the unsubscribe link at the bottom of each newsletter.

3. Use of your email address

We use your email address to communicate with you about orders, quotations, enquiries and our services.

If you subscribe to our newsletter, we also use your email address for marketing communications. As an existing customer, we may inform you about similar products or services where permitted by law. You can object to this or unsubscribe at any time.

We do not send unsolicited commercial emails without a valid legal basis.

4. Use of your postal address

We use your postal address to deliver orders, prepare and send invoices, and provide other information necessary for our services.

5. Use of your telephone number

We may use your telephone number to contact you about enquiries, orders or our services.

Telephone contact for commercial purposes is carried out only within the limits of applicable legislation. You may object to such contact.

6. Technical data and cookies

When you visit our website, certain technical data may be processed, such as information about your browser, device and use of the website. This data may be necessary to ensure the website functions correctly, maintain security and improve its performance.

Cookies or similar technologies may be used on our website. The exact cookies or technologies used depend on the website and the external services it uses.

We are currently reviewing the use of cookies and similar technologies. Once this overview has been established, we will publish further information about it.

7. Legal basis and retention period

We process personal data on the basis of one or more of the following legal grounds:

1. The performance of a contract or taking steps before entering into a contract.
2. Compliance with legal obligations, such as administrative and tax obligations.
3. Our legitimate interests, for example improving our services and carrying out our business activities, while taking your privacy rights into account.
4. Your consent, where legally required.

We do not retain personal data for longer than necessary for the purpose for which it was collected, unless a legal obligation requires a longer retention period.

In general, we apply the following retention periods:

1. Customer and order data: up to 7 years, unless a legal obligation requires a longer retention period.
2. Job application data: up to 1 month after the position has been filled, unless we agree otherwise or you consent to a longer retention period.
3. Newsletter data: until you unsubscribe or withdraw your consent, where processing is based on consent.

8. Sharing personal data with third parties

We may share personal data with service providers who support us in managing our website, processing orders, sending newsletters and collecting feedback.

We only share the data necessary for the relevant service. Where required, we enter into agreements with these parties to ensure appropriate protection of your personal data.

The following external services may be used, among others:

1. Mailchimp – for managing and sending newsletters.
2. Google Analytics – for analysing website usage.
3. Jotform – for forms and feedback.
4. Winfakt – for our business and webshop administration.

If personal data is processed outside the European Economic Area, we ensure that this is done in accordance with applicable data protection legislation and that appropriate safeguards are in place.

9. Security of personal data

We take appropriate technical and organisational measures to protect personal data against loss, misuse, unauthorised access and unlawful processing.

Our measures include, among other things:

1. The use of secure password storage.
2. Limiting the collection and storage of personal data to what is necessary.
3. Protecting data during transmission and storage.
4. Preventing loss, unauthorised access and unlawful processing.
5. Using antivirus software and security updates where possible.
6. Regularly reviewing our security measures.

10. Your privacy rights

Within the limits of applicable data protection legislation, you have several rights regarding your personal data:

1. The right to access your personal data.
2. The right to have inaccurate data corrected.
3. The right to have your personal data erased.
4. The right to restrict the processing of your data.
5. The right to object to certain processing activities.
6. The right to data portability, where applicable.
7. The right to withdraw your consent at any time, where processing is based on consent.

Would you like to exercise any of these rights? Please contact us at communication@piasofttoys.com. We may ask you to verify your identity before handling your request.

You also have the right to lodge a complaint with the competent data protection authority.

11. Limited liability for website content

We do our best to keep the information on our website as complete and up to date as possible. However, some information may be incomplete or incorrect.

Obvious programming, writing or typing errors, for example in prices or product information, do not give rise to any rights.

12. Contact

If you have any questions about this privacy policy or wish to exercise your privacy rights, please contact us via:

1. Email: communication@piasofttoys.com
2. Telephone: +32 (0) 89 85 22 72
3. Address: Renkoven 5, 3680 Maaseik, Belgium.